Moving Forward with Policy Changes, Lessons Learned, and Sincerest Apologies from Captain Cam Himself
You’ve heard the story. Brand posts meme. Fans object to meme. Fans feelings are dismissed and worse in an epic social media/ customer service fail. Google it. You’ll find a number of sites reporting on it. We’re not dwelling on it here. You see, even after Black Milk issued their latest apology, the social media team was still being harassed. Much of the community was still hurt and angry. And some customers just weren’t satisfied. Which brings us to this post. Being a part of such a large geek girl community, I’ve witnessed how the incident affected my friends. And while many have been talking about Black Milk, (and in the case of FaceBook, talking at Black Milk) No one was actually talking to Black Milk. So in an effort to appease the community– and in the interest of, you know, actual journalism– I reached out to Black Milk directly. The result: honest answers to some tough questions from the head of sales and marketing. The ones that needed to be asked so we can all move passed this.